Course Details
Course Details
What You'll Learn
Topic 1: Who We Are and What We Do - Understanding Customers & Customer Service
Topic 2: Establishing Your Attitude
Topic 3: Identifying and Addressing The Customer's Needs
Topic 4: In-Person Customer Service (Face to Face)
Topic 5: Giving Customer Service over the Phone
Topic 6: Providing Customer Service via Email
Topic 7: Generating Return Business with Better Customer Service
Topic 8: Recovering Difficult Customers
Topic 9: Understanding When to Escalate
Course Info
Prerequisite
Basic computer and file-management skills are expected. Familiarity with everyday workplace communication and the business situations covered by this course will help you follow the exercises.
Software Requirement
- A modern web browser and PDF reader for course materials.
No specialist application installation is required unless specified in your joining instructions. Prepare access to the course materials before class.
Hardware Requirement
Bring a laptop or tablet capable of reading PDF course materials and completing written exercises.
Bring your own computer and charger, with a reliable internet connection and permission to install the required software. For live online classes, also prepare a microphone or headset.
If you need help arranging a suitable device, contact us before the class to confirm availability.
Job Roles
Job Roles
- Brand Manager
- Marketing Executive
- Communications Manager
- Public Relations Executive
- Corporate Communications Specialist
- Marketing and Branding Consultant
- Customer Insights Analyst
- Digital Marketing Executive
- Advertising Executive
- Social Media Manager
- Stakeholder Engagement Officer
- Marketing Communications Officer
- Brand Strategist
- PR Campaign Manager
- Client Relationship Executive
- Content Marketing Specialist
- Customer Experience Manager
- Media Relations Executive
- Product Marketing Manager
- Reputation Management Consultant
Trainers
Trainers
Dr. Alfred Ang is a Distinguished Toastmaster, the highest educational award in Toastmasters International, and has won many public speaking awards. Years of prepared speeches, evaluations, contests and club leadership taught him how to structure a message, read an audience, handle difficult questions and give feedback that people act on, and he coaches these same skills in class. He holds a PhD in Electrical Engineering from the National University of Singapore, an MSc in Electrical and Electronic Engineering from NTU and a BSc (Hons) in Physics from NUS, and spent more than 20 years in the defence, electronics and semiconductor industries, where he co-invented more than 20 US patents and published more than 20 peer-reviewed papers. Today he is the Chief Technology Officer of Tertiary Infotech Academy and founded Tertiary Infotech Sdn. Bhd. in Malaysia in 2016. As CTO he leads the planning, delivery and continuous release of the course-registration and learning management platform behind the Tertiary Courses websites in Singapore, Malaysia and Ghana, coordinating developers, trainers and operations staff across three countries. He is also a PMP-certified project manager and a certified Lean Six Sigma Black Belt, so his soft-skills training stays tied to real workplace results rather than theory.
In this customer service course, Dr. Ang shows how clear, caring communication turns service into loyalty. Learners cover understanding customers and customer service, establishing the right attitude, identifying and meeting customer needs, and delivering service face to face, over the phone and by email. They then learn to generate return business, recover difficult customers and know when to escalate. Drawing on his Toastmasters training in listening, tone and composure, he uses role-plays and feedback so learners can stay calm and professional in any customer conversation.
is an accomplished IT and data specialist with over 20 years of experience in academia, ICT leadership, and professional training, with a strong focus on data analytics and Excel-based solutions. He has developed and delivered specialized training programs on Statistical Data Analysis with Excel and Visual Basic for Applications (VBA) for Excel, equipping learners with advanced data manipulation, automation, and reporting skills. His expertise extends to automating institutional reporting systems, where he successfully streamlined academic records management through Excel-based tools, integrating macros and automation to improve efficiency and accuracy. As a trainer and consultant, Dr. Siraj has taught Excel to diverse audiences, including university staff, administrative teams, and professionals in banking, security, and education, ensuring they can apply Excel for decision-making, statistical modeling, and process automation. His practical mastery of Excel is complemented by his deep knowledge of office automation and ICT project management, making him a highly sought-after trainer in data analysis and productivity tools. With his blend of hands-on technical expertise and instructional experience, Dr. Siraj stands out as a credible authority in leveraging Excel to drive organizational efficiency and data-driven strategies
Review
Customer Reviews (6)
- Exceeded my expectations Review by Course Participant/Trainee
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The trainer was knowledgeable and explained the concepts clearly with real-world examples. (Posted on 4/24/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Very satisfied Review by Course Participant/Trainee
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The course materials were detailed and easy to reference afterwards. Great value for money. (Posted on 4/3/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Exceeded my expectations Review by Course Participant/Trainee
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Great course materials and well-paced lessons. The exercises really helped me understand the topic. (Posted on 2/27/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Knowledgeable trainer Review by Course Participant/Trainee
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The trainer was knowledgeable and explained the concepts clearly with real-world examples. (Posted on 2/13/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Learned a lot Review by Course Participant/Trainee
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The training was very practical and hands-on. I could apply what I learned to my work immediately. (Posted on 1/12/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment
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