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Agentic AI for Google Ads

Course Information

  • Sessions 2 days
  • Duration 15 hrs
  • Level Beginner to Intermediate
  • Assessment NA

Venue

Download Course Brochure

Certification

  • Certificate of Completion from Tertiary Courses - Upon meeting at least 75% attendance and passing the assessment(s), participants will receive a Certificate of Completion from Tertiary Courses.

Agentic AI for Google Ads

Course Code: C355

9 Review(s) | Add Your Review

What's This Course About

Drive more conversions on Google with Agentic AI for Google Ads. This hands-on 2-day course teaches you how to use AI agents and generative AI tools to research keywords, write ad copy, build and optimise campaigns, and automate your Google Ads workflow. Instead of managing everything manually, you will let AI agents handle keyword research, creative and bidding optimisation while you steer the strategy and budget.

Through practical projects, participants will use AI to research keywords and audiences, generate responsive search and display ad copy, structure campaigns and ad groups, and analyse and optimise performance and ROI. You will also learn to prompt effectively, keep brand consistency, and follow advertising and privacy best practices. By the end of the course, you will be able to plan, launch and scale high-performing Google Ads campaigns with an agentic AI workflow.

Course Fee

₵3,000.00

Course Date

Course Time

Additional Note

Please bring your own laptop for hands-on training. If you don't have laptop, we can provide spare laptop for training use.

Post-Course Support

  • We provide free consultation related to the subject matter after the course.
  • Please email your queries to info@tertiarycourses.com.gh and we will forward your queries to the subject matter experts and get back to you as soon as possible.

Cancellation & Reschedule Policy

  • We reserve the right to cancel or re-schedule the course due to unforeseen circumstances. If the course is cancelled, we will refund 100% to participants.
  • Note: the venue of the training is subject to changes due to class size and availability of the classroom. The minimum class size to start a class is 3 Pax.

Course Details

Course Details

What You'll Learn

Topic 1 Getting Started with Agentic AI for Google Ads

  • Introduction to Google Ads and Agentic AI
  • Setting Up AI Tools and Agents for Google Ads
  • Understanding Campaign Types, Objectives and Auctions
  • Effective Prompting for Keywords and Ads

Topic 2 Keyword Research and Ad Copy with AI

  • AI-Powered Keyword and Audience Research
  • Generating Responsive Search and Display Ad Copy
  • Building Ad Groups and Match Types
  • Creating Assets and Extensions with AI

Topic 3 Building and Optimising Campaigns with AI

  • Structuring Campaigns and Budgets
  • Bidding Strategies and Smart Bidding
  • A/B Testing Ads and Landing Pages
  • Analysing Metrics, Quality Score and ROI with AI

Topic 4 Automating and Scaling Google Ads with AI Agents

  • Building Agentic Workflows for Campaign Management
  • Automating Optimisation, Reporting and Alerts
  • Scaling Winning Campaigns Profitably
  • Advertising, Compliance and Privacy Best Practices

Course Info

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

  • Able to operate using computer functions
  • Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

  • Positive Learning Attitude
  • Enthusiastic Learner

Experience

  • Minimum of 1 year of working experience.

Target Age Group: 21-65 years old

Minimum Software/Hardware Requirement

Software:

Sign up for free Google account

Hardware: Windows and Mac Laptops

Job Roles

Job Roles

  • PPC Specialist
  • Digital Marketing Manager
  • Google Ads Campaign Manager
  • Search Engine Marketing (SEM) Specialist
  • Online Advertising Specialist
  • Digital Marketing Strategist
  • E-commerce Marketing Manager
  • Lead Generation Specialist
  • Affiliate Marketer
  • Brand Manager (digital focus)
  • Conversion Rate Optimizer
  • SEO Specialist (broadening skills)
  • Digital Advertising Analyst
  • E-commerce Business Owner
  • Marketing Automation Specialist.

Trainers

Trainers

is an accomplished IT and data specialist with over 20 years of experience in academia, ICT leadership, and professional training, with a strong focus on data analytics and Excel-based solutions. He has developed and delivered specialized training programs on Statistical Data Analysis with Excel and Visual Basic for Applications (VBA) for Excel, equipping learners with advanced data manipulation, automation, and reporting skills. His expertise extends to automating institutional reporting systems, where he successfully streamlined academic records management through Excel-based tools, integrating macros and automation to improve efficiency and accuracy. As a trainer and consultant, Dr. Siraj has taught Excel to diverse audiences, including university staff, administrative teams, and professionals in banking, security, and education, ensuring they can apply Excel for decision-making, statistical modeling, and process automation. His practical mastery of Excel is complemented by his deep knowledge of office automation and ICT project management, making him a highly sought-after trainer in data analysis and productivity tools. With his blend of hands-on technical expertise and instructional experience, Dr. Siraj stands out as a credible authority in leveraging Excel to drive organizational efficiency and data-driven strategies

Review

Customer Reviews (9)

Very useful course Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
The course materials were detailed and easy to reference afterwards. Great value for money. (Posted on 1/1/2026)
Learned a lot Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Very informative and interactive. The small class size meant we got a lot of personal attention. (Posted on 4/1/2025)
Knowledgeable trainer Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Great course materials and well-paced lessons. The exercises really helped me understand the topic. (Posted on 12/21/2024)
Very useful course Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Excellent delivery and good balance between theory and practice. Learned a lot in a short time. (Posted on 12/7/2024)
Very informative Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
The trainer is an expert in the subject and shared many practical insights from real projects. (Posted on 8/14/2024)

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